Binna Group Holdings Unveils New Agribusiness Subsidiary: Binna Agro Enterprise
Accra, Ghana — September 2025
In a bold move to deepen its footprint in Africa’s agricultural value chain, Binna Group Holdings has officially launched its newest subsidiary, Binna Agro Enterprise, a Limited Partnership dedicated to food production, processing, and agro-innovation.
Led by visionary entrepreneur and operations strategist Obinna Pascal Amajuoyi, Binna Agro Enterprise marks a strategic expansion of the Group’s diversified portfolio bringing the same operational excellence and community-driven ethos that have defined its success in hospitality,Real Estate and social development.
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| The Ceo of Binna Group Holdings Obinna Pascal Amajuoyi during an interactive session |
“Binna Agro Enterprise is more than a farm it’s a movement toward food security, youth empowerment, and sustainable agribusiness,” said Amajuoyi, who also serves as CEO of Binnaparlour Pizza. “We’re cultivating not just crops, but opportunity.”
A New Chapter in Agribusiness
The subsidiary will focus on:
- Crop and livestock farming using eco-conscious methods
- Agro-processing of staple foods into packaged, market-ready products
- Distribution and retail partnerships across Ghana and West Africa
- Training programs for young agripreneurs and rural cooperatives
With strategic contributions from Binnaparlour, the Limited Partnership model allows Binna Agro Enterprise to blend active management with investment backed scalability positioning it for long-term growth and regional impact.
Rooted in Community, Driven by Innovation
The launch follows Binna Group Holdings’ recent sponsorship of the Fire vs Water football match at the Homowo Festival, a cultural milestone that showcased the Group’s commitment to community engagement and brand storytelling.
Binna Agro Enterprise will carry that same spirit into the fields partnering with local farmers, hosting agritech workshops, and creating jobs across the agricultural ecosystem.
Looking Ahead
As global demand for sustainable food systems rises, Binna Agro Enterprise is poised to become a key player in West Africa’s agribusiness renaissance. With its roots firmly planted and its vision reaching far beyond the horizon, the subsidiary is set to redefine what it means to grow both in yield and in purpose.
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